Consulting

Preparation key to landing Super Bowl

July 14, 2014

By Greg Dardis / Guest Columnist

Minneapolis was considered the underdog when it went up against New Orleans and Indianapolis in its bid to host the 2018 Super Bowl. Like so much else in business, it all boiled down to one big presentation – in this case, 15 minutes before the NFL’s 32 owners.

Re-imagining school and work

July 7, 2014

When the comprehensive high school was created in the late 1900s, it was largely in response to the needs of the emerging industrial economy. Not only did we need to socialize and provide basic education for America’s children, we had to prepare them for a new work life that involved repetitive tasks in a factory setting.

The benefits of a brand new style

July 7, 2014

By Lynn Manternach / Guest Editorial

What is it about marketers that makes them want to create something new all the time?

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