It’s no secret that the trucking industry is an especially crucial element of the Corridor economy. It’s one of the few industries that nearly everyone can agree is fundamental to our regional vitality.
By Jen Neumann | Tech Column
When you lack a formal system, such as a Customer Relationship Manager (CRM) program, for tracking customer data, you lose data points along the way.
With so many pressing social needs, it can be hard to focus philanthropy on capital projects like Prospect Meadows and ConnectCR, but we applaud those who have made these investments in our area.
By Joe Coffey | The Fifth Estate
The time is right for local TV news stations to pioneer a new product. Current newscast audiences — older demographics with traditional viewing habits — are literally dying off.
By Michelle Niermann | Health Care Column
In May, we recognized Mental Health Month. Mental health remains a topic of critical importance in our country
All across the Corridor from Marion to Coralville to Cedar Rapids to Tiffin from Hiawatha to Iowa City and everywhere in between is an unprecedented construction boom funded primarily through private investment.
By Maurie Cashman | Consulting Column
Innovation happens every day in companies and classrooms, on farms and athletic fields throughout the Corridor. An innovation is different from an invention and is defined as a new method, idea or product.
By Greg Dardis | Consulting Column
There are simple ways to boost your happiness at work – here are four of them you can put into practice today.
Several years ago there was a visioning process striving to identify important common regional industry sectors and themes that could be a galvanizing point for the Corridor. Education technology or EdTech wasn’t on the initial list, to our dismay.
By Lynn Manternach | Branding Column
There’s a lot of buzz these days about brand authenticity. But what makes a brand authentic?