By Ben Isaacson and Maurie Cashman / Focus Column
The grain farmer is in the sixth year of declining commodity prices, but the demand for land ownership has remained strong. How do you explain that?
By Scott Rude / Culture Column
Climbing the corporate ladder is a worthy goal. But many of us are more concerned with doing a good job and being rewarded and recognized based on merit, without regard for political artifice.
The acquisition and integration of Rockwell Collins by United Technologies Corp. (UTC) has caused some anxiety and consternation in the Corridor. But the acquisition illustrates that a bigger and more diversified company in a global marketplace can be more resilient against unexpected market forces.
By Brenda LaMarche / HR Column
Addressing employee performance is one of the most important communication issues in business today. Not only do you need to be timely and accurate with this communication, but it needs to be consistently applied to all employees.
By Jen Neumann / Marketing Column
As marketers or information sharers, it’s frustrating because we struggle to put information out in every format that we possibly can, to catch the attention of our audiences and share what we think is vital information. But we often find out that our missives have gone unread.
By Greg Dardis / Consulting Column
The ability to speak well is predicated on the ability to listen well. The listening comes first.
Linda Kuster / Marketing Column
There are so many channels today for gathering customer data and insights that it can be challenging to determine the ideal mix for soliciting information without fatiguing customers and/or staff.
By Judith Johnson-Mekota | Health care column
Health care in America is constantly changing. As private health care delivery models transform, one question that frequently comes to mind is, “Why should I choose VA for my health care?”
By John Graham
To put the importance of sales proposals in proper perspective, they are far more than a vehicle for conveying your message.
By Lynn Manternach / Marketing Column
Trust matters for brands. It’s fragile. It’s hard to earn and easy to lose. And it’s incredibly important to consumers.