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Consulting

Banking on public relations in a digital world

By Betsy McCloskey
In 2020, most customers no longer require human interaction to complete their everyday banking transactions, so banks are re-polishing their brands and focusing on increasing their visibility and imaging for maximum impact in the ever-changing marketplace.

Regionalism takes a step back

CBJ Editorial
ICR Iowa, the joint venture between the Cedar Rapids Metro Economic Alliance and Iowa City Area Development Group (ICAD), is on its last leg, but can be fixed with deep introspection and new leadership.

Bracing for bad numbers

CBJ Editorial
“We are going to see economic data for the second quarter that’s worse than any data we’ve seen for the economy,” Federal Reserve Board Chairman Jerome Powell said last week.

15 ways to support local journalism now

By Joe Coffey | The Fifth Estate
News that the Gannett-owned Iowa City Press-Citizen will no longer be managed locally is worth your consideration as a member of the business community.

The only message customers want from you

By John Graham | Guest Column
Some companies are listening. They get it: It’s no longer about what customers can do for us by buying our stuff. Now, it’s all about what we can do for them.

A solid leadership choice at ICAD

CBJ Editorial
If anyone has the right credentials to lead the Iowa City Area Development (ICAD) group, it is Kate Moreland.

Small businesses need more relief

CBJ EDITORIAL
Federal relief money to blunt the impact of the COVID-19 crisis is starting to make its way into the bank accounts of small businesses.

Why EDI&E matters now more than ever

Guest Column
The decisions being made right now reveal everything about the values that matter – your personal values, your organization’s values and the values of your community.

Understanding changing needs in times of crisis

By Linda Kuster | Guest Column
The COVID-19 pandemic has altered the behaviors of customers in almost every industry and product/service category.

Letter: More clarity (and funding) needed for PPP

These are unprecedented times and we require unprecedented solutions. Politics must take a back seat so that essential service providers, including those in our industry, are able to lend the helping hand that is so needed at this time.

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Celebrating 25 years
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This event identifies and honors the region’s most dynamic companies that have made significant contributions to the strength of the local economy.

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